Our Viral Tummy Flattering Jumper Dress Is BACK ❤️

Our Viral Tummy Flattering Jumper Dress Is BACK ❤️

You asked, we listened! Our Best Selling "Bella" Dress is back and better than ever. New and improved for your perfect fit, say hello to two brand new shades and the return of a classic favourite! She's the staple jumper dress that every capsule wardrobe needs - perfect for dressing up or down during these colder months, whilst of course being made to make you feel good ❤️

As Seen On This Morning's very own Josie Gibson, our Bella dress is your go-to item this A/W. With an improved design she's now got a longer length for a more flattering and wearable midaxi style fit. Ever struggle what to wear when you're not comfortable having your arms out, or you want to hide your "apron" tummy? Bella is the one for you! Made from our iconic, double layered cosy luxe rib-knit fabric, this sculpting jumper dress has perfectly placed side ruching to bring you in at the smallest part of your waist and flatter the tummy area.


We're super proud to announce this is also our very first product launching as part of our improved and extended size range, and we now cater for UK sizes 8-22 - something we've been working on behind the scenes for a really long time. We strive to be an inclusive brand so the excitement to finally be able to offer this is real right now in the ELR office!!

With it's super soft and stretchy premium materials, the Bella Dress gives a natural hour glass effect, along with being bigger bust friendly thanks so the luxe-knit fabric. The double layering along with side ruching is the perfect tummy flattering option for all your Autumn/Winter plans. I love to wear mine with chunky trainers and an oversized blazer for a casual look, or my knee high leather boots for date night!

Available in classic Black, along with two brand new colours Storm and Slate, we can't wait to see which you'll go for.